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Nova Bank.
/ Illustration / Design / Multimedia
Client: Personal
Backstory
This project was created as a response to the needs of a new generation seeking a digital, simple, and accessible banking experience. This bank focuses on providing personalized financial tools for young people who value technology, flexibility, and design. The visual identity had to reflect these values, standing out with freshness and appeal in a competitive market.
Goal
The challenge was to create a cohesive and dynamic visual system, including illustrations for the web/app, credit cards, and advertising materials. Each design element needed to communicate modernity, trust, and approachability while resonating with a young, digital audience. The goal was to position Nova Bank as the go-to financial solution for the next generation.
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